Image by Gabriela Camerotti via FlickrI have four girls...twins who are 13 and twins who are 4.  This article by Lisa Bloom scared me as I think about the societal pressures they face to look their best in the world.  Here's the scariest part.

This week ABC news reported that nearly half of all three- to six-year-old girls worry about being fat. In my book, Think: Straight Talk for Women to Stay Smart in a Dumbed-Down World, I reveal that fifteen to eighteen percent of girls under twelve now wear mascara, eyeliner and lipstick regularly; eating disorders are up and self-esteem is down; and twenty-five percent of young American women would rather win America's Next Top Model than the Nobel Peace Prize. Even bright, successful college women say they'd rather be hot than smart. A Miami mom just died from cosmetic surgery, leaving behind two teenagers. This keeps happening, and it breaks my heart.

Teaching girls that their appearance is the first thing you notice tells them that looks are more important than anything. It sets them up for dieting at age 5 and foundation at age 11 and boob jobs at 17 and Botox at 23. As our cultural imperative for girls to be hot 24/7 has become the new normal, American women have become increasingly unhappy. What's missing? A life of meaning, a life of ideas and reading books and being valued for our thoughts and accomplishments.

So...how scared should I be?